LA PELOTA | La Pelota, via Palermo, 10 Milan
October 19th 2023 | h. 12.00 pm – 7.00 pm
October 20th – 22nd 2023| h. 10.00 am – 7.00 pm

The Jewelry Hub is the distinctive and exclusive event for brands from all over the world to present their new creations that contain stories and emotions while communicating the uniqueness and identity of each author. The only event in Milan that allows collectors, buyers and enthusiasts to meet the most innovative international producers and designers in the jewelry sector. It takes place in La Pelota, a historic building that blends the charm of Brera – the famous artists’ district – with an exclusive avant-garde flair. Prodes Italia’s team is constantly doing targeted research and important scouting work to present the most exciting jewels that are hardly seen in Milan.


A historic venue that blends the charm of Brera-“famous artists’ quarter”-with an exclusive avant-garde feel. The history of La Pelota in Milan began in 1946 when Milanese entrepreneur Del Pozzo built and opened a 55-meter-long and 10-meter-wide court on Via Palermo; the game consists of hurling pelota, a handcrafted rubber ball, against a wall. The Pelota today is an event venue